This GitHub Repo Writes Pages That Rank On Google

By Beau Johnson Β· Β· 16 min Β· 757 views

Chapters

  1. 0:00What is SEO AGI?
  2. 1:15Greg Bessoni's 20-year SEO background
  3. 2:45How it works (10-step pipeline)
  4. 5:00Traditional SEO strategies baked in
  5. 7:00GEO: Generative Engine Optimization
  6. 9:15RAG targeting and Reddit indexing
  7. 11:00Technical setup and API keys
  8. 12:30Real results: page 1 rankings
  9. 14:00Why domain experts build the best AI tools

About this video

We do 6 live bootcamps every week in Shipping Skool! Full courses on OpenClaw and Claude Code! Join Here ⬇️ https://www.shippingskool.com/ πŸ”— GET CONTENT MACHINE: https://www.shopclawmart.com/listings/content-machine-0c67b3b3 This GitHub repo automates 20 years of SEO expertise into a single command. SEO AGI writes full pages that rank on Google AND get cited by AI tools like ChatGPT and Perplexity, using real competitive data, schema markup, and GEO strategies. 00:00 β€” What is SEO AGI? 01:15 β€” Greg Bessoni's 20-year SEO background 02:45 β€” How it works (10-step pipeline) 05:00 β€” Traditional SEO strategies baked in 07:00 β€” GEO: Generative Engine Optimization 09:15 β€” RAG targeting and Reddit indexing 11:00 β€” Technical setup and API keys 12:30 β€” Real results: page 1 rankings 14:00 β€” Why domain experts build the best AI tools πŸ”— SEO AGI repo: https://github.com/gbessoni/seo-agi Get the weekly AI builder newsletter πŸ“• https://substack.com/@buildnpublic Follow Me On X - https://x.com/BeauJohnson89

Transcript

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0:00This GitHub repo optimizes your SEO and gets you customers for free 24/7 while you sleep. It's called SEO AGI and I have not seen something like this or any other tool do this. I have it linked down below, you can check it out for yourself. It basically writes full pages that rank on Google and get cited by AI tools like ChatGPT, Perplexity, Google AI, all of that. One command in and it's ranking the page out. That's literally the tagline. And before we break it down, I'm going to give you a little context here. This repo was built by a guy named Greg Bessoni and Greg is not some random developer who decided to play around with AI one weekend. This dude has actually been doing SEO for over 20 years. He built companies that

0:45have done over a million bookings and over 2 million rides in the ground transportation space. So we're talking about parkingaccess.com, shuttlefare.com, actual real companies that have real revenue, real SEO knowledge baked into these tools. And here's what makes this repo different from any other AI SEO tool I've seen. Most of them are just wrappers around ChatGPT that say, "Write me an SEO article." and you get basically a bunch of AI slop from that. You get generic 2,000-word articles that sound like every other AI article on the internet and Google knows, the readers know and everyone knows. This needs to be dialed in in your humanized voice profile. I talked about that all through my videos and basically what makes this

1:30different is this SEO AGI is completely different from the AI slop. This is 20 years of pattern recognition compressed into a skill file. Let me walk you through how it actually works because this is the coolest part. So you basically type in one command. Let's say you want to type SEO AGI and then the keyword you want to rank for. Let's say best project management tools in 2026, whatever. Here's what happens behind the scenes. The first thing is it pulls the current top 10 search results from Google using data for SEO. Step two is it actually parses the content of those pages, not just the titles and snippets, the actual content. The word counts, the headings, the topics they cover. The third thing is it pulls the people that

2:17also ask questions. You know those drop-down questions that show up in Google search results? Those are gold for SEO and this tool grabs all of them. The next thing it does is it pulls the related words with real search volumes. And after that, it figures out the search intent. Is this an informational search, commercial, transactional? That matters because the type of content you write depends on the searcher and what they actually want. Then it generates a data-driven content brief based on all of that research. Then it writes the entire page, a full markdown with a YAML for full markdown with a YAML front matter, proper heading hierarchy, FAQ section built in from real people and what people ask data, JSON-LD schema

3:05markup and the whole thing. Real quick, before we keep going, if you're watching this and you want to actually build with some of these tools, not just watch videos about them, then you're going to want to check out our community down below, Shipping School. We have a full Claude Code course, a full Open Claude course and four live bootcamps every single week where we actually help you get set up from scratch. Like actually set this thing up, not just watch a tutorial and figure it out by yourself. And we also provide one-on-one coaching so you could book a call with me, we could share screens and I can help you get Claude Code or Open Claude running on your machine. That's it, no fluff. I built this community because watching YouTube's only gets you so far. We launched it just three days ago and we have over 55 members. You need people

3:52around you who are actually building, people who hold you accountable and coaches who can help you when you get stuck. I'll put the link in the description down below, get in now before the price goes up. Here's what really got me. It runs a quality checklist after it writes the page. It does the title tag hierarchy. Does that all make sense? Are at least three people also ask questions answered? Does it have specific data and statistics instead of vague claims? Is the word count within the competitive range for that keyword? Is there keyword stuffing? Every piece gets checked. If the page scores below 80%, it flags specific items to fix. Below 60%, it just does a full rewrite. That's the traditional SEO side. Here's where it gets more

4:37interesting is they also built something called GEO strategies. GEO just stands for generative engine optimization. This is the new wave. It's not just ranking on Google anymore. You need your content to show up when people ask ChatGPT a question, when someone uses Perplexity or when someone when Google shows those AI overview boxes at the top of the search results. I know you've been getting them. And the way SEO AGI handles this is pretty smart. They use entity-rich writing. What does that mean? Back up, I'm confused. It means that the content is structured in a way that LLMs can extract information from it and reference it. So they focus on depth over length. Instead of writing a 5,000-word fluff piece full of AI slop,

5:24they write comprehensive coverage that becomes the authoritative source on a topic. So they use verification tags so AI systems prefer to cite your content over vague assertions from other sites. They even have what they call rag targeting. This is where you target zero-volume long-tail queries, queries that nobody is searching for on Google yet. But here's the thing about that is when an AI system is trying to answer a question, it pulls from its training data and content it can actually find. So if your page is the best answer to a very specific question, the AI will cite it even if zero humans are searching for that exact phrase on Google. That's a forward-thinking thought right there. SEO all automated. I love this repo.

6:09Again, it's down in the link in the description. There's also another strategy they built in that I think is pretty genius, Reddit subdomain indexing. If you've been paying attention, Google has been heavily favoring Reddit in all the search results. SEO AGI handles a strategy for seeding entity consciousness across index Reddit layers. Basically making sure that your brand and your content are being discussed and referenced on Reddit in a way that Google picks up and uses to validate your authority. I'm going to talk about the technical setup because you're probably thinking this takes forever to set up and you're probably wondering how hard this is to actually use. It's not. It works with Claude Code, Open Claude, Codex, whatever. You just bring your own API keys. The core integration is data for

6:55SEO which costs about 2/10 of a cent per query, basically nothing. Then optionally, you can connect your Google Search Console for your actual site data. That's what I did with my Open Claude. Ahrefs for backlink profiles and SEMrush for traffic estimates and keyword gaps. But here's the beauty of it all. If you don't have an API key, oh my goodness, it still works. It falls back to web search. You lose some precision in the workflow, but it still runs. The framework still writes quality pages. That's good design right there, I love it. The installation is dead simple. If you're on Claude Code, you can literally just do a Claude install skill and the repo name. Open Claude, you can clone it into your skills folder or have it rewrite it, recreate it. It's literally one of the best and easy

7:40setups I've seen out of a lot of other skills. I'm going to tell you about how to actually use this and what is a practical use case. Greg shared his actual workflow. He used SEO AGI to research the competitors' best-performing pages. Then he built the equivalent content using the tool bought by the exact match domains. And every single page is ranking on page one. This is not just fairy tan fairy land tales or Twilight Zone stuff. This is actually happening. It's not a demo, these are real results from the guy who built the tool. So think about what that means for just a minute, let it hit you. You could take any niche, any industry, research what's already ranking and have an AI agent write you a complete page that

8:25competes with those results with proper schema markup with FAQ sections from real questions that people are actually asking and with the heading structure and depth that Google wants to see. And if it does this in minutes instead of hours or days it would take a human, oh my goodness. And here's my take on this and how it can apply for you. I know some people might disagree with me on this, but I'm just going to say it. I think that this is the future of SEO content creation. Not because it replaces SEO expertise, you know, Greg has 20 years of this knowledge and that's what makes this tool work. The AI is the delivery mechanism. The expertise is what actually makes the content actually rank. And that's the huge difference from someone just telling ChatGPT to write me an article about project management tools. Don't do that.

9:11That's what I've been saying about AI tools in general. You know, the best ones aren't built by AI engineers who don't understand the domain. The best ones are built by domain experts who figure out how to encode their knowledge into AI. Greg didn't just build an AI tool and then try to learn SEO. He's been doing SEO for 20 years and finally found the right way to automate it. This is why we tell people in the community that if you have a domain knowledge expertise that no one else has, maybe it's about pets or finance or working out at the gym, turn that into a skill, monetize that, give it to your agent so it can work 24/7. That's insane. If you're struggling to keep up with content, well, I'm about to save you about 40 days' worth of work. I built something [music] called Content Machine. It's 10 AI agents that run on

9:58the open claw orchestration and they handle everything. Scripts, thumbnails, X posts, blogs, outreach, clips, newsletters, all of it. So, I went from 1,000 subscribers to 4,000 subscribers on YouTube in 7 days using this exact system. Every single morning, I wake up [music] and the content's already done. I spend maybe 15-20 minutes reviewing and approving them and I move on with my day. [music] It works for any niche, fitness, finance, real estate, marketing, whatever you are building and it is 100% completely customizable to your use case. So, you get the mission control dashboard, all of the cron jobs, everything I've built over the last 40 days helping me gain more and more

10:44people to subscribe and join the community. So, you plug in your own thing and it molds it to you, it learns how you talk and it writes [music] so it doesn't sound like AI slop. $97 one time, it's not a subscription, [music] I'll put the link down below and you'll thank me later. I'm going to tell you something else about this repo that I think people are going to sleep on. The rewrite feature, you can point SEO AGI at any URL you're going to have. One of your existing pages that's sitting on page three or four of Google, it basically compares your page against the current top three ranking competitors. So, it identifies exactly what you're missing, what topics they cover that you don't, what questions they answer that you skip, and what heading structure they're using for Google and how it clearly prefers them over you. And then it basically rewrites your page with a

11:30change summary explaining every single edit. So, it's not just for creating new content, it's for rescuing content you already have. How many of us already have blog posts sitting on our website that get zero traffic? I know I do. My website's still pretty new and we're indexing those pages manually, but now we're starting to get more traffic using these best practices. The idea that you could run one command and get data-driven rewrite that actually competes with your competitors is pretty huge. The local page generalization is another crazy part and, you know, let's say you're a plumber or whatever, you know, or just like a cleaning service, basically any local business. You type SEO AGI plumber in and then the city name and then it generates a page with specific research. Like local people ask

12:16questions, local business schema markup, and you can do this for literally like 50 cities, however many you want. Each page gets its own unique research. You know, those are not cookie-cutter templates where you just swap out the city name. Each one is built for actual SERP data for specific location. There's also a competitive intelligence mode that I think is underrated. You can run SEO AGI research and then a competitor's keyword and it gives you the full landscape without writing anything. Word count ranges of what's ranking, heading structures, maybe some topic gaps, related keywords with actual search volumes. It's like having an SEO consultant on demand. And for people who work with content teams, you know, there's a brief handoff mode. SEO AGI

13:01brief followed by a keyword generates a structured content brief that you can hand over to a human writer. What is that? Research-backed, data-driven, not vibes-based. So, even if you don't want the AI to write the actual content, you could basically just use it to do all the research, create the brief, and then that alone can save you several hours and you hand it off to your human, right? Now, I should be honest here. I have not personally tested the SEO AGI on my own websites. I do have several SEO skills built into our agents, but I did see this trending on GitHub in the last few weeks. I dug into the repo and I'm just sharing what I found because I think it's genuinely helpful for people that are starting to build, especially if you're getting your landing page going. Take these best practices and run

13:46with them. The fact that it's built by someone with 20 years of real SEO experience, this isn't just AI hype. That's what actually sold me on this. I want to try this on shippingschool.com and I want to see what happens. You know, it if it even works half as well as Greg is saying and suggesting, this will be a massive time-saver. The 500 token chunk architecture they use is also worth talking about. You know, instead of writing one massive block of text and hoping it's good, SEO AGI breaks the content into 500 token chunks. Each chunk is individually optimized. It basically prevents the AI from losing focus halfway through the long article. You know that thing where you ask ChatGPT to write something long and by paragraph eight, it's just repeating itself. You've been there, I

14:32know it. The chunk architecture prevents that. Each section stays focused on the topic and the entity consensus strategy is pretty fascinating. The idea is that before your on-page SEO even matters, you're need to establish what they call a third-party brand footprint. You need other sources on the internet talking about your brand in the right context. So, if this tool helps you think about off-page sequencing, you what needs to happen before you publish the page, that's the next-level strategic thinking baked into this open-source tool. And for those of you in Shipping School, this is exactly the kind of tool you should be paying attention to, whether you're building a SaaS, running an e-commerce store, or creating content, you need organic traffic and that organic traffic comes from SEO. This

15:18tool makes it accessible to people who don't have 20 years of experience. You type in one command and you get the page competes. The repo is open source, MIT license, it has 70 stars this week, and I think that number is going to go crazy as we get more and more eyeballs on it. I'll drop the link, like I said, down below, check it out, play around with it, give it to your agent, like I've been saying, and see how it will be helpful. If you want to learn to actually use tools like this to build and grow your business, that's what exactly we do inside of Shipping School with now 112 members in 11 days. We help you build. We don't just watch from the sidelines. We have six boot camp calls every single week where we work with you hands-on in a group-like setting to help you take the next step along your journey. I'll put the link to that down below. And if you haven't subscribed

16:03already, please do because we do about four to six videos every single day, AI breaking news, cool GitHub repos just like this to help you progress in your AI journey. We'll see you in the next one. Have a blessed day.

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